In an effort to reach the the young American demographic the State Department has begun posting its country profiles and travel advisories on Twitter. You, can friend the man at Facebook, here.
Its interesting to still get briefs that asks for a viral video because in reality it similar to asking film maker for an Oscar. Heres some good tips to make it a reality.
No longer able to hide behind a glossy image, brands are acting and being the way a trusted friend might. By embracing social tools and and trying to connect, converse, and engage in a way that is meaningful.